Cookie Policy

Cookies are small text files that are stored on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and to provide information to the owners of the site. At BetWest, we use cookies to enhance your browsing experience, remember your preferences, and understand how you interact with our services. These files contain data, such as a unique identifier, and are sent back to the originating website on each subsequent visit, or to another website that recognises that cookie.

Cookies play a crucial role in the functionality of many online services. They allow websites to recognise your device, store information about your preferences, and improve your overall interaction. Without cookies, certain features on websites, including BetWest, might not function correctly or might require you to re-enter information repeatedly.

BetWest uses cookies for various purposes. Primarily, they help us deliver a personalised and efficient service. We use cookies to:

• Ensure the proper functioning of our website and its features.
• Remember your preferences and settings, such as language and currency.
• Analyse how our website is used, which helps us improve its design and content.
• Provide targeted advertising that is relevant to your interests.
• Maintain the security of your account and prevent fraudulent activities.

Our use of cookies is always conducted in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR), and our Privacy Policy.

Essential cookies, also known as strictly necessary cookies, are fundamental to the operation of the BetWest website. These cookies are imperative for you to navigate our site and use its core features, such as accessing secure areas and making transactions. Without these cookies, services like logging into your account or placing bets cannot be provided.

These cookies do not gather information about you that could be used for marketing purposes or remember where you have been on the internet. They are typically session-based, meaning they are temporary and expire once you close your browser. For example, an essential cookie might remember your login status for a single session, ensuring you remain logged in as you move between different pages on BetWest.

Analytics cookies collect information about how visitors use the BetWest website. This includes data such as the number of visitors, the pages they visit most often, and if they encounter error messages. This information is aggregated and anonymised, meaning it does not identify you personally. The insights gained from analytics cookies help us understand user behaviour patterns, allowing us to improve the performance and usability of our website.

For instance, we might use analytics cookies to determine which sections of BetWest are most popular, or to identify areas where users experience difficulty, enabling us to make necessary improvements to the user interface and overall experience. These cookies are vital for our continuous efforts to optimise BetWest for our users.

Functional cookies allow the BetWest website to remember choices you make and provide enhanced, more personal features. For example, these cookies can remember your username, language preference, or the region you are in. They can also be used to remember changes you have made to text size, fonts, and other customisable parts of web pages. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.

By remembering your preferences, functional cookies contribute to a more tailored and convenient experience when you visit BetWest. This means you do not have to re-enter your details or set your preferences every time you return to our site.

Marketing and advertising cookies are used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. These cookies are usually placed by advertising networks with our permission. They remember that you have visited a website and this information is shared with other organisations, such as advertisers. At BetWest, we use these cookies to present you with offers and promotions that we believe might be of interest to you, both on our site and on other platforms.

These cookies track your browsing habits and activity on BetWest and other sites. This allows us and our advertising partners to build a profile of your interests and show you relevant ads. You have control over these cookies, and you can choose to opt out of them.

In addition to our own cookies, BetWest also uses various third-party cookies. These are cookies set by a domain other than the one you are visiting, i.e., by another organisation. Third-party cookies are used for analytics, marketing, and to enable certain features on our website. For example, we might use third-party analytics services to help us understand how users engage with our site, or third-party advertising partners to manage our advertising on other websites.

The use of third-party cookies is subject to the respective third parties' own cookie policies, which we encourage you to review. BetWest does not have direct control over these cookies, but we ensure that our partners adhere to data protection standards. Examples of third-party services that may set cookies include Google Analytics and various social media platforms if integrated into our site.

The duration for which a cookie remains on your computer or mobile device depends on whether it is a "session" cookie or a "persistent" cookie.

• Session Cookies: These are temporary cookies that remain on your device until you close your web browser. Once you close your browser, these cookies are deleted. They are typically used to remember your activities during a single browsing session, such as items in a shopping cart or your login status on BetWest.
• Persistent Cookies: These cookies remain on your device for a longer period, even after you close your browser. They have a specific expiration date or remain until you manually delete them. Persistent cookies are used to remember your preferences and settings for future visits, such as your language choice or login details, making your subsequent visits to BetWest more convenient.

The exact lifespan of persistent cookies used by BetWest can vary, depending on their purpose. You can typically see the expiration date of each cookie through your browser settings.

You have the ability to manage and control cookies. Most web browsers allow you to accept, decline, or delete cookies. You can usually find these settings in the "options" or "preferences" menu of your browser. Be aware that blocking or deleting certain cookies may impact your experience on BetWest and other websites. For example, if you disable essential cookies, you may not be able to log in to your account or use certain features.

Here are some common ways to manage cookies:

• Browser Settings: Most browsers provide tools to manage cookies. You can set your browser to notify you when you receive a cookie, giving you the chance to decide whether to accept it. You can also configure your browser to refuse all cookies or to delete them upon closing your browser.
• Opt-Out Tools: For some third-party advertising cookies, you can opt out directly through industry-specific opt-out pages, such as those provided by the Network Advertising Initiative (NAI) or the Digital Advertising Alliance (DAA).
• Cookie Consent Tool: BetWest provides a cookie consent tool on our website, allowing you to manage your preferences for non-essential cookies. You can revisit and change your choices at any time through this tool.

Please consult your browser's help section for specific instructions on how to manage cookie settings.

"Do Not Track" (DNT) is a privacy preference that users can set in their web browsers. When DNT is enabled, it sends a signal to websites indicating that the user does not want their online activities to be tracked. However, there is no universally agreed-upon standard for how websites should interpret or respond to this signal.

At present, BetWest does not specifically respond to DNT signals. Our cookie practices and data collection methods are outlined in this Cookie Policy and our Privacy Policy. We encourage you to manage your cookie preferences directly through your browser settings or our cookie consent tool to control the use of cookies on BetWest.

BetWest reserves the right to update or modify this Cookie Policy at any time to reflect changes in our practices or legal requirements. Any changes will be posted on this page, and the "Last Updated" date at the top of the policy will be revised accordingly. We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies.

Significant changes will be communicated through appropriate channels, such as a notice on our website or via email, to ensure you are aware of any updates that may affect your data privacy. Your continued use of the BetWest website after any modifications indicates your acceptance of the updated policy.

If you have any questions or concerns about this Cookie Policy, our use of cookies, or our data practices, please do not hesitate to contact us. Our dedicated support team is available to assist you.

You can reach us through the following channels:

• Email: support@[yourcompanydomain].com
• Live Chat: Available on the BetWest website during operational hours.
• Postal Address: [Your Company Name], [Your Registered Office Address - use a generic placeholder if you do not want to invent one].

We are committed to protecting your privacy and ensuring transparency in our data handling practices. We will respond to your inquiries as promptly as possible.